The Fall Session at The Atrium Friday, October 11

For Immediate Release: October 9, 2012

Victoria, BC - Every Step Counts The Fall Sessionat the Atrium (1311 Blanshard) takes place this Friday, October 11 from 6-9 pm. Tickets include food, music and non-alcoholic beverages, and are $40 each. They can be purchased at Frontrunners (250-382-8181) or Victoria Cool Aid Society (250-383-1977). For more information please

call 250-882-5261 

email This e-mail address is being protected from spambots. You need JavaScript enabled to view it  

visit www.CoolAid.org/atrium.

Every Step Counts, the inclusive walking and running program, is holding The Fall Session, a culinary and musical fundraiser at the Atrium with a silent and live auction.

Every Step Counts has helped 495 people since February 2009. Inclusive and powerful, Every Step Counts, founded by the Victoria Foundation and operated by Cool Aid, has played a vital part in the health, happiness and success of many men and women who experience challenges with mental health, addictions, poverty, social isolation and other barriers.

Through the simple power of belonging and getting some exercise and good food in their lives, participants harness the strength to move forward in their lives to pursue what success means to them; be it school, meaningful relationships, employment, weight loss or just a renewed sense of self.

The Fall Sessionwill delight in food from Canoe Brewpub, Zambri’s, Pig and AJ’s Organics, and coffee will be served by Habit. The musical talent features Big Mike and the Riffriders (“unconventional songs, break-ups, trains and Jesus by the farm team”), Fritz Schulze (improvisational blues with hints of Pink Floyd, Eric Clapton, The Beatles and Steelers Wheel) and Coastal Giant (funky dance groove). This is a dry event. There is also a silent and live auction.

Silent Auction Highlights include: aweek's accommodation in Burgundy, France donated by Grape Rentals (!), a Stormtech jacket of your choice, $300 in gift cards to Fiamo and $300 from Fifth Street Grill, a Frontrunners running package, a locally designed and made retro bathingsuit from Paradise Cove and many more.

Every Step Counts sponsors for 2013 include: Canoe Brewpub, Frontrunners, The Jawl Foundation, Victoria Foundation and Victoria Cool Aid Society.

P U B L I C    S E R V I C E    A N N O U N C E M E N T

For Immediate Release: September 11 to October 11, 2013

Every Step Counts – The Fall Session

                Before you head to the GoodLife Fitness Marathon weekend, come out for a night of food, live music and amazing auction items with the participants and supporters of Every Step Counts, Cool Aid’s empowering running program for people facing challenges with mental health, addiction and poverty.

                You will also get the chance to meet Boston Marathon legend Dick Beardsley, and hear his raw and inspirational story of addiction and recovery. Join us at the Atrium on Friday, October 11^th, from 6 to 9 pm. Tickets on sale now at www.CoolAid.org/esc.

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Information:                     

www.CoolAid.org/esc                 

www.CoolAid.org/atrium

Gillie Easdon, Every Step Counts Coordinator, 250-882-5261, This e-mail address is being protected from spambots. You need JavaScript enabled to view it

Kathy Stinson, Executive Director, 250-383-1977, This e-mail address is being protected from spambots. You need JavaScript enabled to view it

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Alan Rycroft, Community Relations

Victoria Cool Aid Society

102-749 Pandora Avenue, Victoria BC, V8R 2Z9

250-414-4781, 250-383-1639 fax

www.CoolAid.org

This e-mail address is being protected from spambots. You need JavaScript enabled to view it